Discovery and MEGOGO announce strategic partnership in 13 markets in Eastern Europe and Asia
New Real Life Entertainment Streaming Service discovery+ to be launched to MEGOGO customers Discovery and MEGOGO have signed a strategic partnership to launch discovery+ on MEGOGO’s media service across 13 countries in Eastern Europe and Asia – creating the ultimate destination for the best factual, lifestyle and sports content for MEGOGO subscribers. From December 2020 fans of adventure, weddings, motoring, true crime, food and sports will be able to stream what they love across an unrivalled range of categories.
Discovery will launch real-life entertainment streaming service discovery+ in 13 countries across Eastern Europe and Asia through a strategic partnership with MEGOGO. From December 2020 discovery+ will be brought to MEGOGO customers in Ukraine, Belarus, Moldova, Lithuania, Estonia, Georgia, Armenia, Azerbaijan, Uzbekistan, Turkmenistan, Tajikistan, Kyrgyzstan and Kazakhstan.
Discovery+ combines Discovery’s factual and entertainment library with sports and invites fans to enjoy the best shows, characters and sports heroes from its iconic brands: Discovery Channel, TLC, Animal Planet, ID, Discovery Science, Food Network, Travel Channel, as well as Eurosport.
Thousands of hours of video-on-demand shows and lots of additional live sports content on top of Eurosport 1 HD and Eurosport 2 HD will be made available to MEGOGO subscribers, as part of the Basic subscription or as a direct buy-through option for all MEGOGO’s users. The VOD programmes will include key titles from factual and entertainment library, such as Gold Rush, Wheeler Dealers, Richard Hammond’s Big, 90 Day Fiance, Say Yes To the Dress, Dr. Pimple Popper, Joe Exotic: Tigers, Lies And Cover-Up, Who Killed Jeffrey Epstein as well as premium Discovery factual content in 4K, available for the first time across these markets. At the same time, the service will feature a lot more live games and angles from Eurosport’s premium sport events, such as Roland Garros, Australian Open and the Olympic Games.
Ekaterina Mihajlovic, Distribution and Business Development Director Discovery North Eastern Europe & Turkey, said: “We’re particularly pleased to share this milestone moment with MEGOGO, who have been with us every step of the way in our quest to reach fans of real-life entertainment across an extended number of 13 territories in our region. We are very happy to bring our portfolio on their platform, which is incredibly innovative and creates a flawless user experience and interaction for MEGOGO subscribers with our factual and sports content”.
Jamie Cooke, GSVP, Discovery CEEMCA, MEA & Russia, said: “This new partnership aims to satisfy consumers’ growing appetite for premium unscripted entertainment, as well as sports. We have great relationships with our partners and see a path to a compelling aggregated consumer proposition, as part of our upcoming strategic agreements. We will continue to develop these moving forward, by leveraging our best-in-class content with brands, storytelling, and characters that people love and partners need”.
Ivan Shestakov, Chief Innovation Officer at MEGOGO, said: “We always strive to provide our users with high-quality and relevant content. We are very proud to launch discovery+, which has incredible entertainment content with a wide catalog that will allow even the most sophisticated users to find something interesting and useful for themselves. We are looking forward to the launch in December 2020”.
Discovery, Inc. (Nasdaq: DISCA, DISCB, DISCK) is a global leader in real life entertainment, serving a passionate audience of superfans around the world with content that inspires, informs and entertains. Discovery delivers over 8,000 hours of original programming each year and has category leadership across deeply loved content genres around the world. Available in 220 countries and territories and nearly 50 languages, Discovery is a platform innovator, reaching viewers on all screens, including TV Everywhere products such as the GO portfolio of apps; direct-to-consumer streaming services such as Eurosport Player and MotorTrend OnDemand; digital-first and social content from Group Nine Media and a strategic alliance with PGA TOUR to create the international home of golf. Discovery’s portfolio of premium brands includes Discovery Channel, HGTV, Food Network, TLC, Investigation Discovery, Travel Channel, MotorTrend, Animal Planet, and Science Channel, as well as OWN: Oprah Winfrey Network in the U.S., Discovery Kids in Latin America, and Eurosport, the leading provider of locally relevant, premium sports and Home of the Olympic Games across Europe. For more information, please visit https://corporate.discovery.com and follow @DiscoveryIncTV across social platforms.